Business

How to get B2B traffic and leads through social platforms

Social media platforms have become a staple for B2B marketing. For example, Facebook, Twitter, and LinkedIn are great platforms for B2B traffic generation and lead generation. In fact, 97% of B2B marketers use LinkedIn to market their products. But it is difficult for small B2B businesses to reach their target audience online. According to Forbes, […]

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Top 8 B2B Marketing Strategies to Grow a Business

Talking about B2B marketing strategies, any business farm primarily thinks about outbound and direct techniques like messages that they will send straight to prospective buyers or clients. In this method, the goal is persuasive and compelling enough so that the audience responds and engages with the service. This technique definitely has a place in the

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10 Business Growth Challenges and How to Overcome Them

The present ultra-competitive business scenario has left entrepreneurs scratching their heads about what to do next to satisfy clients and customers. However, today’s entrepreneurs, fortunately, have access to more resources- both technical and human- than yesteryear’s entrepreneurs ever had. But with resources, increasing responsibilities and problems! Photo by Mikael Blomkvist from Pexels Let’s look at

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Struggling To Generate Leads From Email Marketing Campaigns? Use The Ultimate Welcome Sequence To Generate More Leads

You’ve seen the stats. You know that 87% of B2B companies use email marketing and reap the benefits. And you know that email is the most effective method to nurture and convert leads to sales inside a sales funnel. You even know that email marketing provides an average return on investment of $42 for every

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6 Reasons Why An E-Commerce Website Is Important For Your Business

An e-commerce website is the most popular requirement for businesses of all kinds. It helps you connect with more people and sell your products to them more conveniently than ever before. An eCommerce website helps your business to go global quickly. Nowadays, it is easier for small businesses to venture into the online market and

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Why you should integrate WooCommerce with SAP Business One

Data Integration has become one of the main pain points for businesses working across different platforms. In the world of automation, manual data integration has become a thing of the past. It is always advisable for businesses working across multiple platforms for data synchronization to adapt and automate data integration processes via third-party plugins or

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Is your Customer Loyalty Program Underperforming? Here’s how you can fix it

In the current market situation retaining even a small group of loyal customers may create a huge difference between failure and success. As per a recent study by a renowned organization, companies can produce a 25 to 90% increase in their profits by boosting at least 5% of the customer retention rate. We all understand

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What Is DevOps Philosophy, and How It Became so Crucial For Businesses?

DevOps philosophy may be a difficult concept to wrap your mind around if you’re entirely new to the software industry or have had practically no experience in technical roles. But for your business, it is imperative to understand what it is and how it originated, and most importantly, how it helps your business. In this

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